Clinic & private practice simulator
See what your clinic or private practice would turn over, how many patients you'd win and who you'd lose them to — quarter by quarter for four years — before you spend real money.
Patients, appointments and a waiting list you want to shorten. This one opens as Riverside Clinic: A private clinic offering appointments and treatment plans to patients across the city. Rename it, reprice it, or describe your own clinic or private practice and let Nova rewrite it to fit.
What a steady practice ends up with
Played steadily for all four years — quality first, then growth, a fair share of the bank spent each year — a steady practice here ends its last year on $642k of revenue and $107k of profit, with 769 patients and 2.3% of the market (#5 of 6).
It starts from nothing: $65k in the bank and you, 50 hours a week, with no patients yet.
People who play it well do better, and a bad plan runs out of money.
Revenue in the last year: $642k
Profit in the last year: $107k
Patients at the end: 769
Share of the market: From nothing to 2.3%
Where it finishes: #5 of 6
Years and decisions: 4 years, quarterly
What you'll decide each quarter
Each quarter you set your fees, decide how many people to carry against the work you have won, what to spend on winning the next patient, and which cities you work in.
Each decision shows on a forecast before you file it, and every period resolves against the rivals and the economy.
Who your patients are
Expertise sells on reputation and is limited by people: every patient needs somebody's hours, so growing means hiring just ahead of the work without running out of cash first.
30,000 patients in all, across your home city, the capital, the second city, a university city and a coastal city.
Occasional patients: One decision-maker, a tight budget, and a need for it to just be handled. About 16,500 of them, worth $405 a year each.
Ongoing treatment: A proper brief, a few stakeholders and a renewal every year. About 9,000 of them, worth $1.3k a year each.
Insured and corporate plans: Panels, procurement and the work that pays for everything else. About 2,100 of them, worth $4.5k a year each.
Urgent appointments: One-off help, found through a friend or a search. About 2,400 of them, worth $225 a year each.
Who you're up against
Three rivals are already in it, and they play to win: they cut prices, spend on marketing and answer what you do. Most of the market is theirs on day one.
The hospital group: The biggest, and slow to change — it has stopped listening to its smaller customers. Holds about 28% of the market.
The discount chain: Hasn't changed in years and is living off the customers it already has. Holds about 20% of the market.
The specialist with the waiting list: Wins on price and little else; its customers leave the moment somebody is better. Holds about 12% of the market.
How it works
Free until you start: building and previewing cost nothing, and starting is $10, once.
Build it — free: Press build and you get your own copy of this market: four kinds of patient, three rivals and five cities.
Make it yours: Change any number, describe your clinic or private practice in a sentence or two and let Nova fill it in, or upload a profit and loss or a month-by-month sales history to fit it to your real figures.
Preview — free: See what a steady practice ends up with, and every warning worth reading, before you pay anything.
Start — $10: Pay once to start, your seat included. Then run it quarter by quarter for four years.
Also for
clinic · dentist · physio · therapy · vet · medical · healthcare
How much does the clinic & private practice simulator cost?
Building and previewing are free: make your own copy of this clinic or private practice market, change anything in it and see what a steady practice ends up with without paying. Starting the simulation is $10, once, and your own seat is included.
Can I make it match my own clinic or private practice?
Yes. Every number can be changed — the patients and what they pay, the rivals, the cities, the costs and the starting cash. Or describe your clinic or private practice in a sentence or two and Nova, SparkTower's AI, fills every section in for one Nova action. If you already trade, upload a profit and loss or a month-by-month sales history and the simulation is fitted to your real numbers, starting from where your business stands today.
Are the numbers realistic for a clinic or private practice?
The template is checked against what real ones do: played steadily, a believable one finishes year four turning over between $300k and $1.5m, with between 400 and 3,000 patients. This one's preview comes to about $642k and 769. Your own prices, costs and figures change that, which is the point of trying it here first.
Can I use it to test a clinic or private practice business plan?
That is what it is for. Put your plan's prices, costs and starting cash in, play it forward quarter by quarter, and see whether the money lasts, how many patients you would need and what a rival's price cut does to you — before you put real money in.
More services & professional simulators