How much does it cost to start a gym or studio?
About $208,000 all in for a small one, opened by one founder in an American city: $114,000 to open the doors and $93,700 to keep going for the a year it typically takes to pay its way. Below, every item at low, typical and high with where it comes from — and your own quote, for your country, your town, how you start and the money you have.
To open: $114,000
Strength and cardio equipment: $45,000 ($25,000–$98,000). PushPress: boutique example cardio $15k–$25k, strength $20k–$40k, specialty $10k–$25k, small items $5k–$8k (subtotal $50k–$98k); used kit at the low end
Rubber flooring: $8,000 ($4,000–$16,000). PushPress: flooring $2–$5/sq ft; other guides $3–$8/sq ft, for ~2,000 sq ft
Remodel: mirrors, changing rooms, HVAC: $30,000 ($10,000–$75,000). Gym guides (2025): full build-out $35–$75/sq ft; a space already fitted for fitness saves most of it
Front desk, computers, security and door access: $3,500 ($1,500–$6,000). PushPress: hardware $1,000–$4,000 one-off; security system $500–$2,000
Insurance, first year: $4,500 ($2,000–$12,000). PushPress: general liability $400–$1,200/yr, professional $1,000–$2,500, property $2,500–$6,000, workers' comp $1,200–$3,000 (total $4,300–$12,000)
Business licence and permits: $500 ($100–$2,000). Our estimate: local business licence and occupancy permit
Branding and website: $4,000 ($2,000–$10,000). PushPress: website $2,000–$10,000; branding $500–$10,000+
Launch event and presale campaign: $3,000 ($1,000–$10,000). PushPress: launch event and PR $1,000–$10,000
Forming the company: $800 ($150–$2,500). An LLC's state filing is $50–$500 (state fee schedules), plus an EIN (free) and a registered agent; the World Bank measured the procedures at about 1% of income per capita, about $850 (Doing Business 2020); a lawyer's formation package $500–$2,000.
Lease deposit: $10,000 ($3,000–$43,800). Two to three months' rent is usual for a first-time tenant (Aquila Commercial; REBusiness, restaurant lease counsel). 3,000 sq ft typical. PushPress: lease $12–$20/sq ft/yr rural, $25–$50 metro, $60–$120+ major cities; Colliers US Retail Q3 2025: average asking rent $25.53/sq ft/yr (year-end 2025 $25.69); CBRE Q3 2025 neighbourhood/strip centres $24.92; Shopify cites malls ~$33 and general retail ~$25 (2024)
Rent while you fit out, before opening: $5,000 ($0–$43,800). Landlords often give a few months rent-free for a build-out, often used up by permits before work starts (NYC restaurant lease counsel, DHC Legal); none to three months paid.
To keep going until it pays its way: $93,700
Running costs while sales build: $21,000 ($4,350–$85,200). Gym management software, Electricity, water, HVAC, Internet, music licence, web hosting, email, Local and social advertising, Cleaning and equipment maintenance, until it breaks even; sales are taken to grow evenly to cover them, so about half is needed. Break-even: Gym vendor guides (Verve Fitness, BenchFitMate 2025): boutique and PT studios often 6–12 months, boutique under 3,000 sq ft 8–14, most new gyms 12–24 months; presales of 50–100 members cut 4–6 months
Rent while sales build: $30,000 ($4,500–$175,000). The premises' monthly cost above, until it breaks even, half of it covered by sales as they grow.
Your own living costs until it can pay you: $42,700 ($21,400–$85,400). A one-person household spends about $3,560 a month in America (BLS Consumer Expenditure Survey 2021–22); nothing is paid to you until the business breaks even.
All in: $208,000
About $208,000 all in ($79,000–$665,000): $114,000 to open and $93,700 to keep going for the a year it typically takes to pay its way.
With $10,000 of your own you are $198,000 short: borrowed as an SBA 7(a) or bank loan at 11% over 5 years, about $4,310 a month.
The trade's published range, before the months it takes to pay its way: $50,000–$250,000. PushPress 'How much does it cost to start a gym' (2025): small gym or studio $50,000–$250,000; budget launch $50k–$100k
How much does it cost to start a gym or studio?
About $208,000 all in ($79,000–$665,000) for a small one, my own premises, in an American city. To open: Strength and cardio equipment $45,000; Rubber flooring $8,000; Remodel: mirrors, changing rooms, HVAC $30,000; Front desk, computers, security and door access $3,500; Insurance, first year $4,500; Business licence and permits $500; Branding and website $4,000; Launch event and presale campaign $3,000; Forming the company $800; Lease deposit $10,000; Rent while you fit out, before opening $5,000 — $114,000. To keep going for the a year it typically takes to break even: running costs while sales build $21,000; rent while sales build $30,000; your own living costs until it can pay you $42,700 — $93,700. The trade's published startup range is $50,000–$250,000 (PushPress 'How much does it cost to start a gym' (2025): small gym or studio $50,000–$250,000; budget launch $50k–$100k), which leaves the months before it pays its way out.
What does SparkTower's simulator pay to open it?
The simulator pays the one-off opening costs before the first customer — the running costs and the founder's living it plays month by month: Equipment $40,000; Rubber flooring and remodelling $30,000; Lease deposit (two months' rent) $4,000; Rent while you fit out, before opening (one month) $2,000; Booking software and access control $2,000; Insurance and licences $1,500; Forming the company $1,000; Opening marketing $4,000. A small independent gym or studio: $50k–$150k (IHRSA and ISSA gym startup-cost guides); commercial equipment for a small floor $30k–$60k. Plus the lease: a deposit of about two months' rent (two to three is usual for a first US tenant, and restaurant landlords ask for at least two — Aquila Commercial; REBusiness, restaurant lease counsel), and rent through the fit-out before the doors open (restaurants usually win three to six months free during a build-out, often used up by permits before work starts — NYC restaurant lease counsel, DHC Legal); the remodel at about $40 a square foot of an already-fitted (second-generation) space, which runs 30–50% below a bare shell at $155 a square foot and up (Cushman & Wakefield 2025, via GrowthFactor).
How much of that do you keep?
$72,000 of it — the kit, fit-out or stock it bought — is still yours afterwards, something a buyer would pay for and a lender would lend against; the other $12,500 is spent.
What if my own money doesn't cover it?
With $10,000 of your own you would be about $198,000 short. Borrowed as an SBA 7(a) or bank loan at 11% over 5 years, that is about $4,310 a month. Most founders borrow the rest. A small-business term loan runs about 11% a year over 5 years (SBA 7(a) loans are the prime rate plus 3 to 6.5 points), repaid every month from the start — before the business has found its customers. In SparkTower's gym or studio simulator the founder starts with $30,000 of their own money. The launch costs take all of it and $75,625 is borrowed — at 11% over 5 years, about $1,644 a month from the first period.
Can you start a gym or studio with no money?
Not in full: lenders want the owner to put in about 20% (the SBA's own floor for a start-up is 10%), and lend against the kit, fit-out and stock a launch buys, not its marketing or a software build. What a founder with nothing does is open smaller — personal training, in clients' homes, parks or a rented slot — on about $4,800 of essentials (portable equipment $2,500; certification and insurance $1,500; booking app and website $500; forming the company $300), borrowed as a microloan (the SBA's are up to $50,000, at 8–13%) or, for a few thousand dollars, on a card at about 22%. The rest is bought once the business can afford it. A personal trainer: certification $500–$1,000 (NASM, ACE), liability insurance $150–$500 a year (Insureon), portable kit $1k–$3k.
Will it earn the money back?
That depends on what you charge, how many customers you win and what your rivals do. The free gym or studio simulator pays these costs before it opens, borrows what the founder's cash doesn't cover, and plays the business forward against real rivals, so you can see whether it earns them back before you spend them.
What it costs to start others like it
- Cost to start a small-town business — $126,000 all in
- Cost to start a café — $155,000 all in
- Cost to start a restaurant — $223,000 all in
- Cost to start a salon or barber — $128,000 all in
- Cost to start a food truck — $116,000 all in
- Cost to start a bakery — $145,000 all in
- Cost to start a retail shop — $160,000 all in
- Cost to start a cleaning service — $27,100 all in
- Cost to start a landscaping business — $53,900 all in
- Cost to start an auto repair garage — $156,000 all in
- Cost to start a daycare or nursery — $117,000 all in
- Cost to start a plumbing or electrical trade — $55,400 all in
- Cost to start a construction company — $80,700 all in
- Cost to start a trucking company — $113,000 all in
- Cost to start a solar installer — $99,000 all in
- Cost to start a property developer — $937,000 all in